Branding, Events & Sponsorship Senior Analyst II at Oando Plc

Oando Plc is one of Africa’s largest integrated energy solutions provider with a proud heritage. It has a primary listing on the Nigeria Stock Exchange and a secondary listing on the Johannesburg Stock Exchange. With shared values of Teamwork, Respect, Integrity, Passion and Professionalism (TRIPP).

We are recruiting to fill the position below:

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Job Title: Branding, Events & Sponsorship Senior Analyst II

Location: Lagos
Unit / Department: Corporate Communications

Purpose

  • The Branding, Events and Sponsorship Senior Analyst II will provide support to the Corporate Communications Manager in formulating the brand’s short to medium-term strategy and developing and executing marketing plans.
  • The Senior Analyst II is responsible for the execution of strategic marketing communication programs specifically branding and corporate advertising.
  • The Senior Analyst II will be responsible for the planning, coordination, management and delivery of a full range of events (company owned and sponsored events), seminars, workshops and corporate hospitality for Oando PLC, Oando Energy Resources and any other subsidiaries.

Scope of Responsibility & Accountability

  • Accountable for the successful execution of approved marketing communications plans specifically branding, events and sponsorship
  • Develop and maintain 3rd party relationships for branding, events and sponsorship opportunities

Major Responsibility Areas:

  • Support the formulation of the brand’s short to medium-term strategy and marketing plans
  • Execution of marketing communication plans and initiatives
  • Work with 3rd party Agencies in the development, production and implementation of corporate advertising and internal branding
  • Evaluation of marketing communication initiatives to gauge effectiveness in meeting communication objectives
  • Develop and deploy content in support of ‘’brand building’’ initiatives
  • Drive Oando PLC, OER, other subsidiaries and relevant executive management profiles across all geographies
  • Develop, edit and produce brochures as and when required
  • Ensure brand consistency across all mediums
  • Build and maintain relationships with key stakeholders
  • Planning, development and monitoring of branding budget
  • Review and make recommendations on sponsorship, advertising, editorial and advertorial proposals which, from time to time, are submitted to the company from external parties

Events & Sponsorship Responsibilities:

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  • Support the development of strategic plans for events and sponsorship initiatives for Oando PLC, OER and other subsidiaries in line with the organization’s strategic direction
  • Identify and review conferences and other business-related events for sponsorship, speaking and networking opportunities
  • Evaluate sponsorship and speaking engagement proposals and develop justifications for participation / non-participation
  • Secure sponsorship and content-led partnerships with cost savings for the Company
  • Work with graphic artist and 3rd party Agencies in the development of all corporate booth properties for exhibitions and events – where relevant this will include structural design, shipping, budget, layout, and storage
  • Oversee the crafting of the Exhibit User Experience, including design, messaging strategy and location
  • Manage vendor relationships
  • Planning and development of Events & Sponsorship budget
  • Brief and follow up with support team (PR, Digital) on all event support and content
  • Consider and in some cases manage social and digital elements for events the Company and its executives will be participating in (as attendees, speakers or sponsors)
  • Identify and initiate thought leadership and brand profile raising opportunities
  • Oversee selection, branding and on time delivery of corporate gifts
  • Identify and assist in coordinating any PR opportunities in the production of press, promotional and branding material for event
  • Coordinate advertising and collateral material design, production and distribution
  • On ground management of all Oando PLC, OER and other subsidiary internal events
  • Supervise timely completion of RAG work plans
  • Daily tracking of RAG (Red, Amber & Green) work plans to ensure flawless execution of weekly tasks to ensure timelines are not missed and issues are identified in advance
  • Provide support to other subsidiaries on events and sponsorship, as may be required from time to time
  • Other duties as directed and required by the Company.

Key Performance Indicators

  • Extent to which the brand identity, brand story and achievements are positively reinforced through events and sponsorship and branding opportunities
  • Shift in brand associations / perception internally and externally
  • Quality and cost effectiveness of external communications efforts implemented
  • Timeliness of deliverables
  • Effectiveness of partnerships with 3rd party Agencies.

Job Specification

  • A Bachelor’s Degree in any subject
  • 4 – 5 years of experience in brand management, event management or PR
  • Experienced at managing diverse stakeholders
  • Project management skills
  • Knowledgeable about all aspects of marketing (advertising, PR and events and sponsorship)
  • Strong interpersonal skills
  • Strong research and analytical skills
  • Creative
  • Highly self-motivated
  • Good attention to detail
  • Good negotiation skills
  • Strong organization skills
  • Strong written and verbal communication skills
  • Able to tackle challenges constructively, and find creative solutions
  • Time-management skills and the ability to work effectively under pressure
  • Ability to manage budgets
  • Analytical thinker, logical and methodical
  • Team player.

Method of Application
Interested and qualified candidates should:
Click here to apply online

 

Note: Only qualified candidate will be communicated

 

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